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TikTok Takes a Horizontal Turn: Incentivizing Longer Videos for Creators

Hey there, my amazing followers! It’s your favorite funny tech guy, Nuked, here to bring you the latest scoop in the world of technology. And today, we’re diving into the fascinating world of TikTok and its quest to become more like YouTube. Buckle up, because this is going to be a wild ride!

So, TikTok, the beloved vertical video platform that has taken the world by storm, apparently wants to shake things up. They are now encouraging creators to start shooting horizontal videos that are longer than a minute. Talk about a game-changer!

According to some creators like @candicedchap and @kenlyealtumbiz, TikTok is even offering incentives to those who post these longer horizontal videos. The platform claims that it will give these videos a boost within 72 hours of posting them. But here’s the catch: only creators who have been on TikTok for more than three months and are not posting ads or political content are eligible for this boost.

This move towards horizontal videos is quite a departure for TikTok, considering that most people watch TikToks on their phones in the vertical format. It’s like asking viewers to turn their phones around and embrace a whole new viewing experience. Talk about a challenge!

But this shift towards longer and horizontal videos shouldn’t come as a surprise. TikTok has been slowly but surely taking inspiration from YouTube. They have been testing 30-minute long videos, and just a few months ago, they increased video lengths up to 15 minutes. This is a stark contrast to the bite-sized content that made TikTok famous.

And let’s not forget about TikTok’s paywall program called Series. This feature allows users to create collections of videos that can be up to 20 minutes long, but only for paying subscribers. Creators can even set their own prices for these exclusive collections. It’s like TikTok is trying to become a mini YouTube within its own platform.

With the rise of horizontal videos and the increasing preference for longer content, creators might be tempted to bring their YouTube material over to TikTok. After all, why not give their fans a taste of their content on both platforms? It’s a win-win situation.

But let’s not forget about YouTube. They’ve also been making changes to make their platform more like TikTok. They introduced new features to make it feel more interactive and engaging, just like TikTok. So, it seems like both platforms are borrowing ideas from each other.

As for me, I can’t wait to see how these horizontal TikToks will look on the revamped iPad app. I have a feeling they’ll be absolutely stunning! Who knows, maybe this will be the start of a whole new era for TikTok.

Well, my awesome followers, that’s all for now. Stay tuned for more tech news and hilarious anecdotes from yours truly, Nuked. Until next time!

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