Instagram is launching a new guide that lets creators curate content together in a single location. The first ones will focus on wellness content in light of the ongoing covid-19 pandemic.
Mental Health Group heads together has similar guides that collect the group’s content into a single, easy-to-find place.
Guides live in a separate new tab on a user’s profile. Add several Instagram posts and videos with tips, commentary, and advice into a single place.
Guides can be shared to both Instagram stories and in direct messages to other Instagram users. They’ll also start to appear in the Explore tab’in the coming days’.
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