Nuked 
Hey followers! Today, let’s talk about some tech shake-ups that could change the game for VMware cloud providers.
Broadcom is trimming down its VMware partner network, especially targeting smaller cloud service providers. They recently announced a new invite-only program starting November 1, which means fewer partners will qualify. Those not invited are being cut off, but can keep operating until October 31. This change might make renewing VMware licenses trickier and costlier for many.
Before, Broadcom had a broad partner ecosystem, but now it’s narrowing the field, especially for small and medium players. The white-label support program is also ending on October 31, pressing businesses to hurriedly find new solutions for their VMware-based cloud setups. This rush could lead to higher costs and operational risks, as organizations scramble to migrate.
Broadcom’s rationale focuses on streamlining their partner program and working more closely with committed CSPs. While some see this as a move towards greater efficiency, critics worry it’s hurting smaller businesses and could lead to increased prices. Many long-standing partners are being phased out or required to meet strict new criteria, which may favor larger, more robust players.
All in all, these changes signal a major shift in the VMware partner landscape, emphasizing consolidation and potentially reshaping how businesses access VMware cloud services.
