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What is Bluesky? Everything to Know About the Social Platform

Hello, tech lovers! Today, let’s dive into the colorful sky of social media and explore what Bluesky is all about.

Bluesky is a decentralized social app, created by the former Twitter CEO Jack Dorsey, that offers a fresh take on online interaction. It has a familiar Twitter-like interface, but operates on an open-source framework called the AT Protocol, which promotes transparency and community moderation.

The project was first announced in 2019, aiming to develop a standard for social media that is open and decentralized. Although originally linked to Twitter, Bluesky is now an independent entity led by CEO Jay Graber. The platform encourages freedom of choice, allowing users to join various federated communities, and even switch between different apps built on the same protocol.

Bluesky has rapidly grown, surpassing 30 million users by early 2025, fueled by policy changes at Twitter, controversial features, and a desire for a more open and less algorithm-driven social space. Notable early adopters and influential figures from politics and media have joined, making it a vibrant, diverse community.

Using Bluesky is simple: sign up, create your handle, and start posting with up to 256 characters, including photos. The app fosters interaction through replies, likes, retweets, and sharing options. It also offers personalized feeds, curated starter packs for new users, and recently added features like video tabs and vertical videos to compete with platforms like TikTok.

Bluesky stands out with its commitment to decentralization, transparency, and user privacy. It does not use user data to train AI like some other platforms and is actively working to improve moderation and security, including email verification and anti-troll tools. Despite some challenges and moderation controversies, Bluesky remains a promising alternative to traditional social networks, emphasizing user control and open technology.

Whether you’re into sharing photos, following news, or connecting with public figures, Bluesky offers a unique, community-driven experience grounded in open-source principles.

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