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Apple’s AI Strategy and Siri’s Development Delay

Hey there, tech lovers! Today, let’s dive into what Apple has been up to with its AI dreams and Siri’s journey to greatness. Buckle up, because this tech tale is quite the ride.

Following the recent WWDC 25, Apple’s bigwigs assured us that their impressive AI demos weren’t just showpieces—they’re real, functional software waiting in the wings. Despite the buzz, the full AI-powered Siri isn’t hitting the shelves just yet.

Craig Federighi, Apple’s software boss, emphasized that AI is a long-term game for Apple. He explained that the company wasn’t rushing to unleash imperfect features just to be first. Instead, Apple is viewing AI as a revolutionary wave that will shape tech and society for decades.

During interviews, Federighi disclosed that Apple showcased an earlier version of Siri at WWDC 24. As development advanced, they realized a new, improved architecture (version 2) was needed to meet user expectations. This shiny new version is targeted for release in 2026.

Contrary to some beliefs, Apple demonstrated real operating software with a large language model during their showcase. However, the team decided to hold back full release because of the software’s error rate, aiming to ensure quality and user satisfaction beforehand.

Interestingly, Apple’s approach isn’t to create a rival to ChatGPT. Instead, the focus is on integrating smarter capabilities into existing operating systems. Federighi explains they want AI to be deeply embedded into the user experience, rather than creating a standalone chatbot.

Furthermore, Apple is arming developers with tools to build smarter applications using their foundational models, aiming to enhance overall ecosystem intelligence, rather than just a single AI assistant.

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