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Reddit has just made a big move to connect with more users in India. They’ve introduced an auto-translation feature that now supports Hindi, one of the country’s most spoken languages. This means more authentic, user-generated content can now be enjoyed in Hindi, making discussions more accessible and lively.
The social platform plans to support Bengali soon too, further broadening its linguistic reach. The site-wide machine translation feature had a trial run starting last May with French, and by September, it was available in over 35 countries, including support for Spanish and Portuguese. Recently, Reddit launched an AI-powered search tool called Answers, available now in several countries, including India.
India remains a key focus for Reddit. The company has been actively hiring for community building, growth, legal, and engineering roles there. They’re invested in local content and expanding their team to better serve the Indian community, emphasizing frequent engagement across different topics and languages.
This expansion is part of Reddit’s larger effort to make content more accessible globally through advanced language translation and AI features. They’re also planning to support more languages like Bengali soon, paving the way for even richer, more diverse conversations across cultures.