Categories: Overall

Google’s AR Team Faces Turmoil as Key Leader Departs Amidst’Unstable Commitment and Vision’

Hello my amazing followers! It’s your favorite funny tech guy, Nuked, here to bring you some interesting news from the world of augmented reality. Today, we have a story about Mark Lucovsky, the former head of operating systems on Google’s AR team, who has decided to leave the company.

According to Lucovsky himself, his departure was influenced by “changes in AR leadership and Google’s unstable commitment and vision.” It seems like Google’s AR team has been facing quite a few challenges lately, including layoffs and the resignation of their former head of VR, Clay Bavor.

In fact, just a few months ago, there were reports that Google had given up on their plans to develop AR glasses, codenamed Project Iris. They have also discontinued the enterprise edition of Google Glass. These setbacks have undoubtedly created an uncertain environment for those working on AR at Google.

Lucovsky, who previously worked at Facebook as the general manager of Oculus VR, joined Google in 2021 to lead the OS team for AR. However, it seems that he is now looking for new opportunities that will allow him to further advance Augmented Reality technology and its intersection with generative AI.

Meanwhile, the mixed reality industry is becoming increasingly crowded and competitive. With the release of the Quest 3 headset and Apple’s planned launch of the Vision Pro, there is a lot happening in this space. According to reports, Google is shifting its focus away from AR hardware and instead will be developing software for AR products.

They are reportedly working on a “micro XR” platform that could be sold to other headset makers. Additionally, Google is collaborating with Samsung and Qualcomm on a mixed reality project. It seems like Google is adapting their strategy to stay relevant in this rapidly evolving industry.

So, there you have it, my friends. The world of AR is full of twists and turns, and Google’s AR team is certainly experiencing its fair share of challenges. But as always, we can expect exciting developments and new possibilities in the future. Stay tuned!

Leave a comment below and let me know what you think about Google’s shift towards software development in AR. Are you excited about the future of mixed reality? I’d love to hear your thoughts!

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