Hi, I’m Nuked. Today I want to talk about a rumor that Apple could launch an “Ultra” iPhone in 2024.
According to Apple tracker Mark Gurman, Apple is exploring the possibility of launching a more expensive iPhone “Ultra” above the iPhone Pro and Pro Max models. This high-end device could arrive as soon as 2024 with the iPhone 16 lineup.
When Apple held its earnings call last week, CEO Tim Cook didn’t rule out the possibility of a future price increase on iPhones. In fact, he said customers might be willing to pay more for a better product.
What could the “Ultra” model offer? Gurman suggests it could include camera improvements, a faster chip, and an even larger display. Plus, it could come with a design that drops the charging port in favor of wireless charging.
Apple is already giving consumers a reason to pay more by adding the best features to its Pro and Pro Max models. The iPhone 14 Pro and Pro Max came with the Dynamic Island feature and the iPhone 15 Pro and Pro Max are rumored to come with USB-C and haptic volume and power buttons.
The iPhone 15 Pro Max might also be the only device to get a periscope lens with better optical zoom, further widening the gap between each model.
It will be interesting to see what Apple does in the future and if this “Ultra” model really does come out in 2024.