Categories: Overall

It’s a sign of the times

Netflix has found an executive to lead its plan for an ad-supported tier. Snap’s chief business officer and top ad exec, jeremi Gorman.

Russ caditz-peck, a snap spokesperson, confirmed the departures. Gorman told colleagues at snap that she was leaving to join Netflix snap’s vice president of ad sales for the Americas.

Both Gorman and Naylor are leaving snap amid a restructuring of its ads team and layoffs. Snap plans to cut roughly 20 percent of its workforce starting Wednesday.

Kumiko Hidaka, a Netflix spokesperson, confirmed that Gorman will be the company’s president of worldwide advertising and that she’ll report to COO Greg Peters. Naylor will lead Netflix’s ad sales organization and report to Gorman.

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