The world’s largest technology show, CES, appears to be in jeopardy due to rising covid-19 cases in the United States. Exhibitor Lenovo announced Wednesday that it would suspend all on-site activity in Las Vegas.
T-Mobile has been the most prominent exhibitor to bail. Ceo Mike Sievert, one of the consumer electronics show’s featured speakers, publicly announced on Tuesday that he would no longer be doing a keynote and would’significantly limit our in-person participation’.
Amazon decided not to attend the show in-person entirely, according to Bloomberg’s Mark Gurman. At & T also dropped out on Wednesday.
After closely monitoring the current trends surrounding covid, it is in the best interest of the health and safety of our employees, customers, partners, and communities to suspend all on-site activity in Las Vegas.
T-Mobile was the first major attendee to bail, with companies like Twitter and Twitter having a far more muted presence at the show in general.
T-Mobile will continue to serve as a CES sponsor and title sponsor of the DRL championship race.’the vast majority of our team will not be traveling to Las Vegas,’ says the company’s press release.
I’m sorry we’ll miss seeing everyone at CES this year, but we are prioritizing the safety of our team and other attendees.
Lenovo typically has a medium-sized presence at CES, typically making an array of announcements. Most of its activity usually happens on the Las Vegas strip and in private meeting rooms, rather than a public booth on the show floor.
The company’s’at & T business’ division is listed as a featured exhibitor. The company also appears to have one very small booth in the health and wellness section of the Las Vegas Convention Center’s North hall.
Intel typically rent a lot of prominent space on the show floor, but this year their huge booth appears to be MIA. Other companies such as LG, Panasonic and Sony have featured keynotes like T-Mobile.
Ces maps show that LG has a very large booth at CES. The company’s said it’s taking a hybrid approach, making use of QR codes and AR to show off its wares.
Sony, Samsung and Google are all listed as’monitoring local conditions’. Htc, Qualcomm, OnePlus and HTC still plan to attend.
On Tuesday morning, the consumer technology Association, which runs CES, stated that it still plans to host an in-person show.’at this point, we’re very much focused on having this show and doing it safely,’ said a CTA exec.
As of Wednesday, the CTA says it’s received 42 exhibitor cancellations, but has also added 60 new exhibitors in that time. The CTA said it’s also received 60 new exhibitor cancellations.
Jean foster, head of marketing and communications, has written a statement to the verge from the CTA. The CTA announced the full statement from foster, the head of communications and marketing.
Ces will be in person on January 5-8 in Las Vegas. The digital access is also available for people that do n’t wish to, or ca n’t travel to Las Vegas.
We’ve added 60 exhibitors for our in person event. Registrations for both digital access and our Las Vegas event are continuing to show strong momentum.
Ces 2022 will go forward as important innovation for World Health and safety, mobility and solving problems will be exhibited. Thousands of smaller and medium-sized companies rely on CES for their business.
Vaccination requirement, masking and availability of covid-19 tests, along with lower attendance and social distancing measures, we are confident that attendees and exhibitors can have a socially distanced but worthwhile and productive event in Las Vegas.
Mobile World Congress in Barcelona was the first big tech show to go on after the covid-19 pandemic initially hit. Eventually, organizers did have to cancel MWC 2020. Major tech companies ditched the in-person version of MWC 2021 as well CES 2021 was all virtual.
Update update update: 8:41 PM ET. Update adds additional company replies via Bloomberg. Update: 8.41 PM et.
Added information about Amazon and LG.. Updated updated updated update, 10:09 PM et.. added information on the Amazon and the LG..
New information about at & T, Intel, and a statement from the CTA, which organizes CES each year. The CTA is a group that organizes CES every year.
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