The concert will air inside the virtual multiplayer game ROBLOX. That’s in addition to the standard television broadcast channels carrying the event.
The event will be co-hosted by Jimmy Fallon, Jimmy Kimmel, and Stephen Colbert. The fund is helping finance relief efforts around the world by supplying healthcare workers with medical equipment and personal protective gear.
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Apple, which is also streaming the event, is donating $ 10 million to the cause. Lady Gaga is also involved in fundraising efforts for the who the concert will indirectly continue to help fund the covid-19 solidarity response fund.
The Roblox corporation says it will air the entire eight-hour event starting Saturday, April 18th at 2pm et. On Sunday it will repeat the two-hour TV portion that will air at 8pm et on ABC, Bell media, NBC, viacomcbs networks, and iHeartMedia in North America.