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Apple will no longer Beginning new Apple TV Plus projects at SXSW

Apple is following in the footsteps of Facebook, Twitter, Amazon Studios, and others in not attending the Austin-based conference due to the ongoing coronavirus outbreak. Variety also confirmed Apple’s withdrawal from the event.

Apple’s events at SXSW included a world premiere of Spike Jonze’s Beastie Boys story, an animated musical series called Central Park. The premieres, as well as a talk featuring little America creators Kumail Nanjiani and Emily v. Gordon, have been canceled.

Many companies and organizations have announced they will no longer be attending the tech, music, and film festival. Yet the show will proceed as planned for now, Austin public health officials said today.

Austin public health says it’s important to remember that we’re actively evaluating mass gatherings on a daily basis.’there’s no evidence that closing South by Southwest or other activities is going to make this community safer. We’re constantly monitoring that situation,’ he said.

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